Sunday, January 18, 2015
OTOH, beer is still sold mostly in brown bottles these days, and it's almost never stored on glass shelves in the window, so it worked.
Next, a novel ad, and from the government, too. During the First World War, 'patriotic people' were asked to loan money to the government via War Savings Stamps. A quarter at a time, when a loaf of bread was between 6 and 10 cents. It sounds simple to us now, but then it must have been a real sacrifice. Still, everyone knew a man who was over there fighting--a much bigger sacrifice. I assume most everyone bought Thrift Stamps in 1918.
I like gum, and certainly Wrigley's Doublemint was around when I was a kid. I just hadn't realized it was available in 1914, or that it was a "joy"...☺